
nytimes.com
A mobile marketing company in Chicago called Samplesaint developed technology that allows supermarket scanners read the image of a coupon bar code from the display of any cell phone. Coupons are sent directly to consumers through text message. Once coupons are used, they are automatically removed from the cell phones.
This technology will be used this month in a joint trial with Unilever at a ShopRite supermarket in NJ.
I've never really used supermarket coupons before, but I would be willing to try this out. My only concern would be text spam from the supermarket. This is of course assuming that I would one day give up on Freshdirect.
This technology will be used this month in a joint trial with Unilever at a ShopRite supermarket in NJ.
I've never really used supermarket coupons before, but I would be willing to try this out. My only concern would be text spam from the supermarket. This is of course assuming that I would one day give up on Freshdirect.
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